Czech massage anal porn video df6 org pornn fh18 net vk porn
casino siteleri
Partner Hattı Kurtköy Escort Kızlar Beylikdüzü Bayan Escort Escort Anadolu Yakası Taksim Eskort Aksaray Eskortlar Escort Bodrum
Türkçe Mp3 İndir

Padişahbet Pusulabet Betvakti Celtabet Bahis Siteleri Casino Siteleri Bahis Siteleri Milosbet Bet10bet Kalebet İkimisli Onwin Hilbet Betmatik Prizmabet Liderbahis Modabet İkonbet Onwin Casinoslot Belugabahis

Digital MarketingFeatured

Digital Marketing KPIs You Must Monitor

KPI sounds like a scary acronym, doesn’t it? It’s not, we promise! Simply put, a KPI – which stands for Key Performance Indicator – measures various things about your business and any marketing strategies you’re employing. Think of it like a thermometer for the temperature of your marketing plans! Cool, right?

KPIs are super useful: they can help you objectively measure how well – or badly – your strategies are doing. However, they are also finicky and sometimes complex to understand. This is where an experienced digital marketing agency can help: they can decode KPIs for you and tell you what’s up!

If you want to make a go of it on your own, keep reading to learn about the KPIs you should monitor!

But First – How Do You Get the Data?

KPIs come in many shapes and forms and measure many things. Before you can get monitoring, you need to generate the data and gather it in one place.

Your online presence generates a lot of data! You can find it from the social media channels you use – Twitter, Instagram – and the PPC tools you’re using for any pay per click campaigns you’re running, like Google Ads, and web analytics tools like Google Analytics.

Now that you know where to look, you’ll need digital reporting software to do the gathering for you in a way that you can make sense of what’s going on behind the scenes.

Once you connect your software to your marketing platforms, you can set it up to track a variety of metrics, from your SEO performance to your PPC and social media reach. Your software will do all the work for you and produce reports that can be accurate to the second!

The Most Important KPIs

As with all things marketing, labels like “the most important” will depend largely on your own strategies: where are your marketing campaigns located, what kind of business you’re running, and so on.

The KPIs you need to monitor for SEO are vastly different from those for social media or email marketing, for example.

Broadly speaking, though, you should keep an eye out for the following metrics. A digital marketing agency can assist you better with these aspects:

  • Return on Investment (ROI)

Return on investment, simply put, compares how much money you’re spending to gain a customer with how much revenue you’re generating from them. This is a very useful metric to know whether you’ll turn a profit on your investments or not.

  • Customer Lifetime Value (CLV)

CLV refers to how much revenue a single customer can generate for you over the full course of their association with your product. For example, a typical subscriber to a streaming platform will generate a sum of their subscription fees for however long they remain subscribed to the product. Monitoring this KPI can tell you how long the average customer stays subscribed. Cool to know, right?

  • Conversion Rate

How much money do you spend to gain a new customer, on average?

                                                                    There Is Always More

With KPI monitoring, you can go as deep or as shallow as you like. When you start factoring in other digital marketing channels like SEO and social media, these KPIs become even broader.

For SEO, for instance, you’ll need to pay attention to traffic generation, keyword rankings, domain authority, and so on, while social media KPIs include metrics like likes, shares, and impressions.

The Upshot

KPIs are a data-driven and somewhat technical aspect of digital marketing. While they can offer you endless and valuable insight into what works and what doesn’t, they can also be difficult to get a sense of without some experience. This is where a marketing agency like AdLift can help: they already understand KPIs, and can help you figure out what your data is telling you about your performance.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button
casino siteleri slot siteleri