Social media has become ingrained in our daily routines. Most of us check social media last before going to bed, and we frequently wake up with our eyes fixed on a social media post. It means that we start and end our days on social media apps like Clubhouse, Instagram, and Facebook. Isn’t that amazing?
The Clubhouse app is the newest social media network that is slowly but steadily taking over the internet, one exclusive invitation at a time. Everyone is talking about apps like Clubhouse these days. Users are arguing about the app, battling over it, and trying to gain access to the ‘exclusive club.’ One of the Unicorn firms is named after the clubhouse (following the Airbnb and Uber lead). It has a market capitalization of more than $1 billion, which merits admiration and even affection.
The clubhouse is expanding in several areas, most notably outside of the United States. The app received 7.7 million new downloads in June, with 5.8 million of those from India. Clubhouse’s most recent funding round, in which investors valued the app at $4 billion, prioritized international expansion. This article will help you understand the basics of social media app development.
What is Clubhouse?
The clubhouse is a one-of-a-kind social media application. Consider it a cross between live-streaming, podcasting, and Snapchat, with discussions that vanish as soon as they finish. Users can participate in or create chat rooms with a variety of topics, including audio-only chats.
About Clubhouse
Paul Davison, a Silicon Valley veteran, and Rohan Seth, a former Google employee, established an App clubhouse with the goal of “creating a social experience that seemed more human – where instead of posting, you could join with other people and speak.”
Over 600,000 people utilize Clubhouse, including Oprah Winfrey, celebrities, CEOs, and everyone in between. It’s also a popular spot for networking and casual talks in the creative business.
Clubhouse is an invite-only app, which means you must be invited by someone else to participate. The Clubhouse website states, “We’re currently in private beta, but we’re working hard to open things up quickly.”
Key Statistics Of Clubhouse
According to businessofapps.com, Clubhouse has had no trouble obtaining assets, having raised $110 million in two rounds, both led by Andreessen Horowitz.
- The application had just 0.2 million users in November 2020; by January 2021, it had grown to 2 million, and by March 2021, it had grown to 10 million.
- In a Series C round in April 2021, The Clubhouse was valued at $4 billion.
- The Clubhouse will receive a $100 million subsidy in December 2020.
- In addition, the Clubhouse download has topped 15 million total downloads.
- The clubhouse has approximately ten million members, the majority of whom joined in January and February 2021.
Must-Have Features For Developing Social Media App Like Clubhouse
Onboarding
After you arrive at the Clubhouse, you must submit your name and a photograph. Right now, you have the choice of joining any room. Every new user is muted by default, although they can unmute themselves at any time.
User Profiles
Users’ profiles contain all of the personal information they want others to know about them. A business owner, for example, can define the business region in the bio. There’s also the option of inserting links to a company website, a personal website, or a social media profile.
Push Notifications
Push notifications are used by apps like Clubhouse, a social networking software, to boost user engagement and notify users about upcoming or scheduled events, such as when someone they follow joins a new room.
Feed
This component of the app acts as a clubhouse feed, displaying events hosted by people and clubs you follow. When a person visits the feed, they’ll notice a succession of “Rooms” where they can discuss various topics.
Users may see the name and details of each room. Because a social media site for the millennials is designed like clubhouse, the majority of the conversations are about business, politics, and networking.
Rooms
Rooms are where conversations take place. You may browse rooms, participate in talks, and even start your own. Click the ‘Start a Room’ button at the bottom of the screen to do so. You can raise your hand in a room to interrupt a speaker or to politely seek a turn to speak.
Clubs
Clubs are a popular element that attracts a large number of clients. These are formed around topics and interests and can be public or private. Users only need a name, logo, description, areas of interest, and members to form a club.
Community, Tech Talks, Human Behavior, Bitcoin, Marketing, and Movie Club are some of the most popular Clubhouse Club apps. It’s one of the key things that must be included in clubhouse apps.
Filtered Search Options
Users can use this tool to lookup friends or clubs they’re interested in based on their names. They may also use it to search the room for other people while conversing. Users can also look into other topics and areas of interest, and join rooms that match their tastes.
It’s one of the features that allow users to learn more about the topic of discussion and connect with people who share their interests. This feature is extremely critical for increasing user engagement.
Activities
This section shows the history of your account’s interactions, including who has followed you. You can check who has recently downloaded the app, who belongs to which organizations, and when activities are planned.
Upcoming for you
This section contains discussion topics that will be discussed shortly. It appears to be an event schedule, replete with chat titles, presenters, start times, and theme summaries. You’ll see a reminder of when the discussion will begin when you hit the bell symbol.
Steps to Develop A Social Media App Like Clubhouse
Step 1: Conduct your research.
Conducting research and reaching out to the appropriate audience are the first steps in developing a successful voice chat mobile app like clubhouse. You must first identify your target audience and learn about their behaviors before you can begin building.
Market research may help you find out things like your target audience’s average age, their preferred gadgets, their security requirements, and more.
As a result, conducting market research to identify the target audience is critical while establishing an app development process.
Step 2: Design Your MVP
MVP is always the best option for understanding your app’s real-time interaction with potential customers and market on time. Before final deployment, it is better to launch your app’s MVP and test it with potential consumers.
This method will provide you with an idea of how your software will perform in the market after it is out, as well as what features you will need to make it more productive and profitable. Based on consumer feedback, you may later add more features and complex functionalities to give your clubhouse app an edge before launching it.
Step 3: Create Your Own Design
When there are several applications with similar functionality, making your design stand out is one of the few ways to get a competitive advantage. Your users will choose you above your competitors because of your aesthetically appealing design and well-thought-out user experience.
Although a simple, streamlined design cannot substitute excellent functionality, it can improve customer satisfaction with your software. Defects and accidents must be addressed as quickly as feasible.
Step 4: Promote Your App.
Getting people to talk about your new app before it’s even released is a terrific way to get it noticed. There are several ways to make your software notify you.
To begin, you may work with influencers by making them early adopters of your product and educating their audiences. Another feasible alternative is App Store Optimization or ASO. Launching a blog on your website that targets a certain demographic is another great way to promote your app.
Step 5: Request Feedback
It’s time to release your app to the public. Keep a close eye on the feedback you receive following a successful launch. It helps you improve the performance of the application. Interaction with customers, reactions to their remarks, and social media responses are all crucial to the application’s success.
How Much Does A Social Media App Like Clubhouse Cost?
Most app development businesses use the following formula to determine the cost of an app: Cost equals time spent multiplied by the rate.
The price may also vary depending on the platform, complexity, user interface, backend services, animations, icon creation, integration, app design, agency location, features, and other considerations. Clubhouse, a high-end software, might cost as much as $45,000 to develop, depending on customization and features. The length of time it takes to complete the app is influenced by its difficulty level.
Summing Up
The clubhouse has demonstrated that creative social networking apps still have possibilities, especially given the shift in lifestyle that happened during the epidemic. The key to success is creating a unique, purposeful, and well-targeted software like a clubhouse.
Future entrepreneurs may choose to invest in a similar app concept and create their own product right now. Twitter, Facebook, and possibly a few other digital behemoths may follow suit shortly. Because the market is fresh and there are a lot of rivals, it’s a good idea to get started right away and design your own audio-based software like clubhouse.
